Compass Search Engine Optimization is much more than a professional evaluation of your site’s title tags, meta tags, and page content (although that is all very important to your success). That only begins to address the 'on-site' part of what we do for you. There are 40 major factors that influence the search engines that choose the sites shown to searchers. It is our job to maintain all of them for you and leave you to sell homes. When you join our clients, you enter a new world of online marketing services for realtors: one where all you have to do is post your listings and work the leads. We promote your site through our text-based link ads that search robots love to read and increase your visitor traffic an average ot two or three times what it was before you subscribed. More visitors + proper training = higher conversion rates and more sales.
The suitcase and the handle
In order to visualize how CompassSearch works for you, please think of your website as a suitcase and the key phrases you choose to aim for as the handle of that suitcase. The ‘handle’ of that suitcase is attached to the process of moving up the search engines with a virtual ‘hook’. That ‘hook’ is the phrase. As your phrase makes progress, the suitcase, which contains your complete website and all of its content, is pulled up with it. As your site moves higher, it is found more often, effectively telling the search engine robots that your site is the ‘go to’ site for your targets. As the engines put you on the first page results, they note how many times people click on to your site when it is offered. As that happens more often, your site is deemed to be more important. The robots start associating your site with more of the content in your html code and in your site’s pages. Within 3-4 months, you are being found on all the phrases in your keywords tag and for many others contained in your site—we track the 500 most popular phrases for you. Synergy happens, and the robots make the leap that anything searched for dealing with real estate in your target area should be sent to you. This is organic search at its best. This is REAL SEO and this is CompassSearch.
This service is included in every CompassSearch subscription
WEBSITE OPTIMIZATION-REAL SEO
BEYOND THE COMPETITION.....
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